How it fared
For any manufacturer in 2025, sustainability credentials should be one of the most pressing considerations when building a new product, whether it’s a fridge or pair of socks. Consumers are highly aware of the climate crisis and, whatever their politics, expect brands to at least consider the environment in their design process. This is particularly true of pet owners, whose love of animals extends to the environment and will often check out where their dog’s food comes from, whether packaging is sustainable, and appreciate products made from recycled materials.
It’s a similar story for brands in the outdoor industry, helping their customers explore the great outdoors, those considerations are just as important. So, when Montane got in touch about its most eco-friendly jacket yet, the Solution, we…
