With its diversified economy, robust industrial base in East Africa, and strategic location as a regional trade hub, Kenya is uniquely positioned to capture a portion of the market shift as companies look for alternatives to China and other non-native trade markets.
This favourable positioning allows Kenya to attract competitive brands and encourage international manufacturers, producers, and investors in the textile industry to take advantage of first-mover benefits.
Kenya has preferential access to markets within the region, the European Union, the US, and Asia that can create a platform for locally produced goods for both local and international markets.
The country is actively enhancing its critical infrastructure to lower business costs, facilitate the movement of people and goods, boost competitiveness, and attract investment in key sectors such as manufacturing.
Kenya’s…