In March, after getting knocked out of the Indian Wells Open in the semifinals, Carlos Alcaraz, the 22-year-old “future of tennis,” went to Mexico to chill and train. On Instagram, he posted a slideshow of his trip, including several photos of his mom carrying a large tote bag that said dairy boy, a tennis ball sailing between the words. The bag—part of Indian Wells’ official gifting to top players—was not made by the tournament’s laundry list of sponsors, nor by a tennis company at all. Dairy Boy is a Connecticut-inspired clothing brand by Paige Lorenze, the girlfriend of Tommy Paul, an American tennis player currently ranked No. 12 in the world.
“We made two sweatshirts, a hat, and a tote bag for Indian Wells, so that’s super, super exciting,” Lorenze…
