As the mastermind behind some of Nando’s cheekiest adverts, Sylvester Chauke is one of the most recognised names in the marketing industry. After heading up a creative team at Nando’s when he was just 24, the Soweto-born later became director of marketing and communications at MTV Networks Africa. Before that, the ever effervescent Sylvester worked for some of the best agencies in South Africa, including Foote, and Cone & Beldin, and DDB South Africa. There’ve also been stints at Ogilvy, as account manager for Coca Cola and DStv. Today, the 35-year-old is founding director of DNA Brand Architects, whose portfolio boasts the likes of Vodacom, Castle Lite, Brutal Fruit, Flying Fish, Pernod Ricard and Calvin Klein. “We aren’t always just about the fun, obviously,” he says, adding that some of…
