With BSA motorcycles relaunched, the famous name now joins Triumph, Royal Enfield and Norton as British motorcycling names, producing machines which are, in main, true to what their ‘original’ makers intended. By that, I mean make products which at least pay heed to and respect the traditions of the old companies – though of course the whole murky waters of ownership mean that, well, things were often not what they seemed anyway. What exactly were the old, original companies?
Let’s remember, for example, that, in the ‘halcyon days,’ BSA owned Triumph from 1951, Norton were acquired by Associated Motor Cycles (which of course numbered Matchless and AJS among its brands too) and on it goes. So does who owns the brand actually matter, providing what they offer, delivers on the…