OpenAI has announced the acquisition of Statsig, a fast-growing product experimentation and feature management startup, in a deal valued at $1.1 billion. The move signals OpenAI’s intent to strengthen its ability to build and scale consumer-facing applications powered by its AI models, while also expanding its leadership team with Statsig’s CEO Vijaye Raji, who will join OpenAI as an executive overseeing applications.
WHY STATSIG?
Founded in 2021 by Raji, a former Facebook engineering leader, Statsig built its reputation around helping companies test, measure, and optimize new features with real-time data. Its tools allow product teams to run controlled experiments—like A/B tests—on a massive scale, giving them insight into how changes impact user behavior before deploying broadly.
For OpenAI, whose products like ChatGPT, DALL·E, and Sora are used by hundreds of…