There’s this sinister idea about tech that’s very popular right now. It’s that tech brands – primarily Apple, Facebook, Google and Amazon – know everything about us. They track our every click and like, to build up a profile of our buying habits, political affiliations, social attitudes and sex lives. They know all.
Mainly, they use this knowledge to show us other things we might like, and, to put it bluntly, sell us stuff. Uh-huh. Well, if that’s the case, I’d just like to raise a few queries about the targeted advert Facebook showed me this month: the one with two massive wangers on it.
Yup, there I was, browsing through my timeline when I was shown a ‘sponsored suggested post’ - or ‘advert’, as I quaintly like to call…
