RCL FOODS will focus on growing organically and by acquisition and partnerships in the next part of its strategic journey following recent portfolio realignments that included listing Rainbow on the JSE.
This was according to CEO Paul Cruickshank, who said in an interview that the food and sugar group, which has brands such as Bobtail, 5 Star, Pieman’s, Selati and Yum Yum, had seen an upturn in market demand in the two months after the June 30 financial year end in particular, although it “is not nearly enough yet” to indicate that consumers’ dire financial situation might have improved significantly.
In the past year, there were two milestones to reshape the group’s portfolio around its value-added components. The first was disposing of Vector Logistics in August, which Cruickshank said was…