Primedia Outdoor, a division of Primedia, has been slapped with a R2.7 million penalty and has to give R1.3m free ad space to small, medium and micro enterprises (SMMEs).
The Competition Commission yesterday said it welcomed the Competition Tribunal’s green light to a consent deal reached between the Commission and advertising company Primedia Outdoor.
The February 13 Tribunal order follows an investigation by the Commission.
It found that between September 2004 and March 2018 media firms, under the auspices of an industry association Out of Home Media South Africa (OHMSA), had entered into collusive agreements, which fixed prices and trading conditions in contravention of the Competition Act.
OHMSA members include: Boo! Media, Insight Outdoor, Outdoor Network, Adreach, Tractor Outdoor, SP Media, Primedia Outdoor, JB Media, Likhwane Media, Anchor Zedo, Jonet…