DIS-CHEM has pledged R12 million, R1m for every point scored in the Rugby World Cup (RWC) final match, to be directed towards tackling South African challenges. The retail pharmacy’s CEO Rui Morais was so inspired by the sentiment change in South Africa following Saturday’s Springbok RWC victory, that he penned a letter to Springbok captain Siya Kolisi and his team.
The letter celebrated the big shift in sentiment brought about by the Springbok’s momentous fourth RWC win.
Dis-Chem said that as a national brand committed to doing national good, it would commit to fund one sustainable and measurable project, per month, at R1m, over 12 months.
“Each project, which will be identified with input from Dis-Chem staff, will address relevant concerns. This corporate pledge is separate from the support…