It announces that it is eyeing four African markets: Morocco, Rwanda, Senegal and SA
STELLANTIS, hard on the heels of a massive investment plan in the Eastern Cape, has announced that it will through its Auto24.africa platform, also begin making further inroads into South Africa’s used car market.
Auto24.africa said this week it plans to enter four new African markets: Morocco, Rwanda, Senegal and South Africa. The expansion, according to the company, positions the platform to become the continent’s number one multi-brand retailer for used cars.
But it will face much competition in the local market, where online companies such as WeBuyCars and AutoTrader have been making big inroads into what was once a market traditionally held mainly by physical car dealerships.
For instance, WeBuyCars, which is owned by…