While fashion trends come and go as fleetingly as winter in the South, there are some accessories that remain steadfast in every woman’s wardrobe: a strand of pearls, a flattering black dress, a crisp white blouse, and a leather handbag. Recognizing this abiding niche, Regina Bauman, owner and designer of Urban Southern, sought to make her mark with accessories that would showcase the timeless beauty and versatility of naturally tanned cowhide. With the encouragement and expertise of her husband, a third-generation leather craftsman, Regina’s vision not only for a collection of everyday style essentials, but also for a lifestyle brand with a unifying message, began to take shape.
As Urban Southern attracted growing support, Regina recruited her cousin and best friend, Meg Delagrange, to help her articulate the company’s mantra:…
