Fuss and bother are two elements I can live without when it comes to gear, and these binoculars from Nocs Provisions, lovingly conceived in San Francisco’s Citadel of Excitement, fit the bill. First off, they come in a small, recycled cardboard box put together without glue—easy to open, environmentally friendlier. The Nocs, drawstring pouch, neck strap, and lens cloth are securely stowed within, and the absence of plastic packaging was refreshing. The next pleasant surprise was the missing instruction booklet; not missing as in they forgot, missing as in you don’t need one. A few simple instructions are printed on the box to get you started, but I must confess I did not read them (initially), choosing instead to pop the binos straight out and give them a go.
The…