Harley-Davidson Australia & New Zealand announced the results of their Dealer of the Year awards on 4 March, and while there were winners across both countries, a New Zealand dealership took out the overall award for the second year running.
Under criteria that include customer satisfaction, business reporting, marketing and events, commitment to training and performance in sales, service, parts, accessories and merchandise, ‘Road and Sport Harley-Davidson’ in Hamilton, NZ, was judged the Dealer of the Year for 2021, winning $20,000 to put towards their business.
This is the second successive year in which Road and Sport have won the overall Dealer of the Year award, something which Barry and Shelley Sproule, who own and operate the family-run dealership, are extremely proud of.
“We are thrilled to be recognised as…