In the age of e-commerce, Instalive sales and constant online deals, what still draws shoppers to physical stores? For Spanish luxury fashion house Loewe, it is a shopping experience in a rarified air of a gallery-like setting populated by intriguing artworks by both renowned and emerging artists, beautiful designer objects and furniture and, of course, exquisitely made clothes, bags and accessories. This successful retail therapy recipe by Loewe creative director Jonathan Anderson that’s been deployed in Madrid, London, Tokyo and Beijing, Casa Loewe has landed in Ion Orchard.
Opened at the end of October, the 340 sq m boutique showcases the complete range of women’s and men’s ready to wear, bags, small leather goods, soft accessories, eyewear, jewellery and shoes. All are artfully interspersed with pieces of art, craft and…