BRIDAL in the Indian couture context can only be spelt with a capital B. For the Indian fashion critic and the consumer, also for the designer and the fashion producers, ‘bridal’ means big business, big press, and bigger platforms to push the creative envelope. Let’s give it to the man himself, Sunil Sethi, president, FDCI, the visionary who along with a dream team of designers, was instrumental in launching the Indian Couture Week. For the first time ever, the Indian audience was introduced to the concept of an indigenous fashion week, made of, by, and for India. Here, he speaks to the BAZAAR BRIDE editor as we associate with ICW ’16 as their official magazine partners, mapping the fascinating journey, the origin and evolution of the Indian Couture Week, and…
