WHEN I CLOSE MY EYES and think of a road trip, it’s always the same scene that enters my mind. A deserted, dusty highway, mountains in the distance, me in an old American muscle car, its top down, with sunglasses on, music blaring, a stretch of unknown road ahead and the anticipation of adventure.
Route 66, Pacific Coast Highway, California 1 – America’s driving routes are legendary but, more recently, it’s the wild, wild west of the US that is revving tourists’ engines. The rise of ‘Cowboycore’ can be seen across our screens (praise be for Yellowstone’s return) and especially on the airwaves. Beyoncé’s Cowboy Carter album featured collaborations with some of country music’s most iconic figures (think Willie Nelson, Miley Cyrus and Dolly Parton). Meanwhile, F-1 Trillion, rapper Post…