Flash, boom, bang! With a flick of the wrist that grand old showmaster Bernie Ecclestone would always keep us coming back for more.
“It’s all about the next one…” he’d mutter with dark relish, perhaps inspired by the declaration of Rocky Horror’s Dr Frank N. Furter: “I see you shiver with antici……… pation.”
And on that point, if not, perhaps, in all his thinking, the grizzled impresario was surely correct: the next race would always be better; the season ahead more thrilling than the last. Of course it would be (even if, in the event, it wasn’t).
‘Bigger, better, faster, more’ was a mantra and method that served Ecclestone well over his 40-plus years in charge and we’re all, dare one suggest, still suckers for it.
Good news for Liberty…
