SUZUKI COULDN’T HAVE garnered much more attention in the past 12 months than it has with its latest Jimny, which stays true to its quirky, off-road roots. While the new Jimny has created a ‘halo’ effect, the Vitara is Suzuki’s biggest-selling car in Europe, making up a third of sales and helping the maker to hold a 1.5% market share last year, totalling 245,653 units.
That’s modest, but it’s a different story in Japan: Suzuki is the third-biggest-selling car maker, with 714,594 units.
Worldwide, Suzuki production increased by 4% last year, buoyed by particular success in its home market, India and Pakistan.
So far, Suzuki has been slow off the electrification mark, offering just two mild-hybrid models, the Ignis SZ5 and Swift SZ5, in the UK.
A deal with Toyota,…
