Founded in 2015, FCA Heritage embraces not only the new Hub at Mirafiori but also the Alfa Romeo museum at Arese in Milan, home to more than 200 Alfas, and the Fiat Centro Storico archive in Turin, which houses another 30 cars. Centro Storico occupies the art nouveau buildings that were Fiat’s original workshops and displays artefacts from the wider Fiat Group, including aircraft, trains, trucks, bicycles, appliances and even ship engines. Also at Miafiori, within the Abarth buildings, is Officine Classiche, which restores and repairs classics and certifies the authenticity of cars.
FCA Heritage sells a small number of cars under its ‘Reloaded by Creators’ scheme, while a shop sells reproduced owners’ manuals, approved lubricants and merchandise, the last of which one might be tempted to ignore. That would…
