The £21,835 Fiesta Vignale’s appeal as a value proposition is clearer once you begin checking a few options boxes on the Mini and Audi configurators. Done up to the same level of spec as the Ford – with sat-nav, heated seats, 17in alloys and such – you’re looking at £25,030 for the Audi and £24,905 for the Mini.
This means that when you look at how much they all cost on a PCP, the Ford is by far and away the most affordable. On a three-year, 36,000-mile contract with a £5000 deposit, the Fiesta will cost £227.31 per month, with an optional final payment of £8535. Any excess mileage, meanwhile, will cost an additional 7.2p per mile.
On the same terms as the Ford, the Mini, will cost £368.77 per…