“Every dog has its day, and Detroit, Cadillac, Chevrolet and Chrysler have all had theirs. Tastes of Brits have changed” REMEMBER Levi Strauss, Kodak and Tower Records? They were great US brands. But in Britain, they’re now at worst dead and gone, or at best limping along.
It’s a similar story with three US car marques; Cadillac, Chevrolet and Chrysler. The harsh truth is these old-school, heavy-metal firms are now almost irrelevant as far as British consumers are concerned.
The same goes for the factories in their home town.Every dog has its day, and Detroit, Cadillac, Chevrolet and Chrysler have all had theirs. Currently, they’re about as important to new car buyers in the UK as Longbridge, Rover, Riley and EJYR Rutherford (maker of the Rutherford steam car).
Times and…
