To flourish in good times, and survive downturns, flight schools must get the most important things right. None get everything right, and the best continuously strive for improvement and perfection. However, most successful schools agree that there are five ingredients that can be the making of a flight training organisation.
1. Focus on the person
Like “location, location, location” for property, this first tip is as important as all the other tips put together. Successful schools know that flying is a people business. They make sure everyone who enters their premises feels warmly welcomed.
“I don’t mind sharing this as one of our secrets of success, for two reasons,” says Chris Wakefield, HOO at Melbourne Helicopters. “First, it’s not really a secret; and second, I do wish our not-so-well performing…