It’s more likely the addition of works and customer engines, even teams, to F1 might well come from corporations that don’t produce cars at all Recently a touch of romance has been seen in Formula 1, with the return of the Alfa Romeo name to the sport, and now possibly Maserati, too. There are hard-headed business reasons, of course, for Ferrari CEO Sergio Marchionne’s decisions to badge the Scuderia’s power units as such and supply the former to the Sauber team and the latter, maybe, to Haas.
Both of these legendary Italian manufacturers have struggled for decades to survive, let alone to do so profitably. Alfa has, especially, never cut it in the American market. With Liberty’s US ambitions for F1 this might be a shrewd decision for pepping up…
